MARKETING

Website and online marketing are essential components of any successful business strategy in the digital age. A website serves as the online storefront, providing a platform for businesses to showcase their products or services to a global audience. It acts as a virtual space where potential customers can learn about the offerings, engage with the brand, and make purchases conveniently. On the other hand, online marketing encompasses a variety of techniques aimed at promoting products or services over the internet. This includes search engine optimization (SEO), social media marketing, email marketing, pay-per-click (PPC) advertising, and content marketing. Online marketing strategies help businesses reach their target audience, increase brand visibility, drive website traffic, and ultimately boost sales and revenue.